Pattie Flint
Digital marketing
Physical marketing
Web design
Copywriting
Services
Web Designer
Marketing Manager
Roles
Year
2023
Thin Energy Hydration is a plant-based, sugar-free hydration drink that is targeted towards athletes and people who are seeking an elevated and healthier lifestyle. It is a high-energy company that believes in purposeful living, joyful and sustainable exercise, and has a strong commitment to community outreach through its support of the military and their families as well as local health initiatives. My role was to help them revamp their confusing and crowded website, and to implement marketing strategies to help them more effectively reach military customers and their communities.
Thin Energy Hydration

Hydration
with
purpose
Thin Energy is a brand of colors, exciting details, and enthusiasm for its natural health benefits. Naturally, they wanted to convey that excitement to their customers, but their website was too chaotic, confusing, and made it hard for customers to access and purchase the specific products they wanted. I did a UX revamp of their website to make the purchasing process as smooth and effortless as possible.
Thin Energy's community outreach includes a heavy emphasis on supporting the troops through military discounts, local events at military bases, and personal-health initiatives. I proposed several marketing strategies and plans that would both support their loyal communities and draw in new customers, increasing brand loyalty and enthusiasm.
An emphasis on bright colors, clear and concise copy, and simple explanations/illustrations of Thin Energy's benefits.
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